

Metrics That Matter: How to Track Data Without Drowning in Spreadsheets [Ep 71]
9 snips Mar 25, 2025
Dive into the world of metrics without the overwhelm! Discover how to identify money-making metrics that can boost your bottom line. Learn the three essential questions to streamline your data tracking. Explore strategies to optimize your sales funnels and enhance client engagement. Plus, find out how focusing on key metrics can drive business growth while keeping your creativity intact. A free metrics tracking template is also available to help you get started!
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Data Is Objective; Decisions Are Not
- Data itself is objective and simple, but the overwhelm comes from deciding what to do with it.
- Interpretation and actions based on context make metrics useful or misleading.
Start With Money-Making Metrics
- Start by tracking your money-making metrics that directly impact revenue.
- Focus on numbers that tell you how to make more money, not everything you could measure.
Pick One Primary Action
- Clarify the one primary action you want people to take and optimize for that funnel.
- If you have many offers, pick a single focus and track conversion to that outcome.