The Powers That Be: Daily Victoria’s Secret Tariff Crisis
Apr 11, 2025
Lauren Sherman, a fashion and retail expert at Puck, joins the discussion to unpack the fallout from Trump's trade war on the fashion industry. She delves into Victoria's Secret facing hefty tariffs and how luxury brands like The Row are adjusting to geopolitical pressures. The conversation also touches on Glossier's struggle to maintain its trendy status amidst declining consumer interest and the brand's recent financial challenges. From import costs to brand revitalization, the insights into the evolving fashion landscape are both revealing and entertaining.
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Tariff Uncertainty in Fashion
- The fashion industry faces uncertainty due to Trump's tariff policies.
- This uncertainty affects pricing and marketing strategies, with consumers potentially seeing delayed impacts.
Tariff Impact on Different Retailers
- High-end brands can increase prices due to tariffs, but this might decrease sales.
- Retailers with smaller margins, like Victoria's Secret, face greater challenges.
Lesotho's Denim and Tariffs
- Lesotho, a small African nation, produces denim for major brands like Levi's.
- Tariffs significantly impact their economy, highlighting the interconnectedness of global trade.