💫How to improve an app's rating from 2.3 to 4.5 - with Mirela Cialai (Director of Mobile Marketing-Zinio)⬆️
Nov 4, 2019
16:13
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What do you do when your app's redesign provokes a massive user backlash - and your rating drops from 4.5 to 2.3? Mirela Cialai (Director of Mobile Marketing- Zinio) faced this challenge some time ago - here's the story of how she dealt with it and got Zinio's app ratings back to 4.5 (and Zinio back into the top 50 ranks in its category on iTunes).