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LinkedIn's Early Growth Strategy
- LinkedIn was founded in the early 2000s during a surge of social network development.
- It leveraged a controversial "address book scraping" strategy for initial network growth, leading to a lawsuit later.
LinkedIn's Revenue Model
- LinkedIn's revenue model isn't primarily advertising-based like other social networks.
- It focuses on monetizing recruiters' access to professional data, charging high prices for its recruiter product.
Microsoft's Acquisition Strategy
- Microsoft's acquisition of LinkedIn is compared to their previous attempt to acquire Salesforce.
- Both situations highlight Microsoft's strategy to strengthen their position in the business software market.