
The Unmistakable Creative Podcast Jason Naylor: The Psychology of Color and Why Bright Hues Unlock Positivity, Memory, and Human Connection
Dec 5, 2025
Jason Naylor, an artist and author of 'Live Life Colorfully,' shares how his upbringing as the second of seven in a Mormon family influenced his creative journey. He dives into the psychology of color, explaining how vibrant hues trigger positivity and short-term memory while muted tones linger in long-term recollection. Naylor reveals why fast food chains use specific colors for branding and offers tips on color selection to enhance personal presence. He also highlights the joy connected to colorful experiences, such as balloons and murals, reinforcing the power of brightness in our lives.
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Big-Family Upbringing Shaped His Caretaker Role
- Jason Naylor grew up as the second oldest of seven in a Mormon family and developed a caretaker personality.
- He credits that upbringing with teaching collaboration and cooperation skills he still uses today.
Mission In Brazil Forced Rapid Growth
- Jason served a two-year Mormon mission in Brazil which pushed him far outside his comfort zone.
- He says the hardship accelerated his personal growth even though it ultimately pushed him away from doctrine.
Color And Kindness Evolved Together
- Naylor's use of color grew naturally as he added positive messaging to his work.
- He couldn't visualize kindness without bright hues, so color and messaging became symbiotic.


