Encore: Warehouse membership supermarkets and the popularity behind them

Warehouse-style membership supermarkets are sweeping through major Chinese cities, blending the thrill of bulk shopping with a unique social experience. These stores, inspired by American culture, feature everything from frozen lambs to discount clothing. Brands like Costco are adapting their offerings to match local tastes, while consumers are drawn in by exclusive products and competitive pricing. The membership model is evolving, transforming shopping trips into family outings, and sparking discussions about the future of retail in a rapidly changing market.