

Twitter Product Head Kayvon Beykpour On The Story Behind Twitter’s Revival
Mar 10, 2021
Kayvon Beykpour, Twitter's Head of Product, shares insights from his pivotal role in the company’s resurgence. He discusses the launch of innovative features like Spaces, a competitor to Clubhouse, and Super Follow, which monetizes user content. Beykpour also delves into Twitter's decision-making process behind key policies, including the controversial ban of Trump, and examines how remote work has reshaped the company’s culture. He highlights the importance of journalists on the platform and the evolving landscape of digital communication.
AI Snips
Chapters
Transcript
Episode notes
Cursed Role
- Kayvon Beykpour has held the Head of Product role at Twitter for a relatively long time.
- Before him, the role had 12 predecessors in 13 years, making it a challenging position.
Impact of Churn
- High churn in leadership roles can create risk aversion in an organization.
- Teams gravitate towards smaller, less controversial projects to avoid wasted effort.
Refining the Core
- Twitter's prior focus on "refining the core" was a necessary step, though perceived as slow.
- This focus returned the company to user and revenue growth, enabling bigger bets now.