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The People & Culture Podcast
Special Episode: AI Business Update
Jul 31, 2024
Joel Lalgee, a renowned content creator and recruiter known for his social media expertise, shares fascinating insights into using AI to revolutionize social media engagement. He discusses moving beyond follower counts to focus on genuine audience interaction. Discover how tools like EQ Buddy enhance recruitment content and navigate specialized fields with AI. Joel also addresses recent changes in Reddit policies and the importance of adaptability, along with California's legislation on AI regulation, emphasizing accountability in the evolving digital landscape.
32:20
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Quick takeaways
- Leveraging social media for audience growth requires a shift from traditional sales tactics to building a personal brand through authentic engagement.
- AI can enhance content creation and recruitment by automating repetitive tasks, allowing professionals to focus on creativity and strategy.
Deep dives
The Evolution of Content Creation
The speaker shares their journey in content creation, highlighting an initial focus on LinkedIn for generating conversations instead of traditional sales tactics. Over the years, this approach expanded to multiple social media platforms, resulting in approximately 800,000 followers and nearly a billion views. The strategy capitalizes on the idea of building a personal brand that encourages organic business opportunities, instead of cold outreach. With a significant focus on the future of recruitment, AI's impact is now a central theme in their content theme.
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Discover
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