Trial Lawyer Nation 149 - Robert Ingalls - The Power of a Podcast: Build Trust with Prospects Before They Pick Up the Phone
Can lawyers really get cases from their podcasts? Robert Ingalls built a business banking on just that. In this episode of Trial Lawyer Nation, host Michael Cowen welcomes LawPods CEO and Founder (and recovering lawyer) Robert Ingalls to discuss how lawyers are using podcasts to fuel their businesses and personal brands.
Podcasts have the ability to create an immediate connection between the hosts and their audiences. Informal conversations on a podcast give lawyers a unique opportunity to convey emotion and build rapport with their listeners, an area where corporate videos and other promotional materials often fall short.
Tune in to learn how to use your podcast to establish yourself as an authority, nurture leads, boost the size of your network, and turn your podcast into a content marketing machine.
Featured Guest
Name: Robert Ingalls | LinkedIn
About: Robert is a recovering attorney, speaker, and the Founder and CEO of LawPods, one of the first podcast production agencies for law firms. At LawPods, Robert and his team help busy lawyers produce and promote branded podcast content that builds relationships and drives revenue. He’s also a dedicated husband, #GirlDad, and avid longboard skateboarder.
Company: LawPods
Connect: LinkedIn | Facebook | Instagram | Twitter/X
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In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.