T.R Ludwig, CEO at Brooklyn SolarWorks

T.R. is a seasoned leader in the clean energy sector, bringing more than a decade of expertise in management and executive roles within the solar industry. He has guided both large and small solar companies, with a strong emphasis on sales, marketing, and finance, and played a key role in advancing solar lending in the Northeast. T.R. earned his MBA from the Maastricht School of Management in the Netherlands and was one of the first in the U.S. to achieve NABCEP Technical Sales certification, solidifying his standing as a pioneer in the solar industry.   ABCEP PV Technical Sales, Solar Power Financing, Solar Leasing, Residential Marketing and Sales, Database Marketing, Business Development. Major Account Relationship Management, selling IT Strategy and Management services, IT Consulting Sales   Specialties: Vendor selection, negotiation, benchmarking, industry analysis, opportunity planning, go-to-market strategy, and channel strategy   Show Highlights   The future of solar and storage, highlighting the concept of virtual power plants and the hurdles of battery deployment. The founding of Brooklyn Solarworks and the innovative solar canopy product for flat roofs in NYC. Solar and storage systems and exploring the Amicus Solar Cooperative for mission-driven initiatives. New York City solar incentives: Federal, state, and unique local incentives available. The need for innovative solutions, such as solar canopies, to address challenges with solar installations to comply with fire department regulations. The integration of solar and storage systems is expected to enhance energy resilience and reliability for homeowners and businesses. Virtual power plant concept for distributed energy resources. Challenges with battery deployments in NYC due to fire department restrictions.   “It’s never too late! If you've got special skills and you can bring something to the table, there's definitely a place in solar renewables for you. Because this industry and this sort of general set of technologies is going to grow so fast in the next ten years because of things like the Inflation Reduction Act, climate change, energy prices, etc. There's going to be so much opportunity…so go for it, get your foot in the door, do whatever you have to do to just get some experience.”     Show Resource and Information Connect with Charlie Cichetti and GBES   GBES is excited our membership community is growing. Consider joining our membership community as members are given access to some of the guests on the podcasts that you can ask project questions. If you are preparing for an exam, there will be more assurance that you will pass your next exam, you will be given cliff notes if you are a member, and so much more. Go to to learn more about the 4 different levels of access to this one-of-a-kind career-advancing green building community!   If you truly enjoyed the show, don't forget to leave a positive rating and review on .  We have prepared more episodes for the upcoming weeks, so come by again next week! Thank you for tuning in to the !   Copyright © 2024 GBES