
WorkParty Reimagining Email: Authentic Marketing for the Next Generation of Entrepreneurs
Oct 15, 2025
31:49
They break down why email is still the highest ROI marketing channel and how to make it work for you — from writing subject lines that feel personal to creating automations that nurture your audience while you sleep.
We cover:
- Why email converts better than social media (and how to measure success)
- How to grow your email list without feeling salesy
- Tips for writing authentic, high-converting newsletters
- Segmentation and automation 101: what to set up first
- The balance between beautiful design and genuine connection
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