Business Without Bullsh-t You shouldn’t be uncomfortable with the word "sales"
EP 394 - This week Andy meets Bernard Savage who leads professional services business development consultancy - size ten and half boots.
We have a wide running chat about how AI means that now, more than ever, professional services firms need to embrace sales. Luckily it’s also going to free up their time to do it.
I’m not sure he persuaded Andy that sales wasn’t a dirty word. But we definitely buy into his rallying call that if you just do the same things as everyone else, then, well you are not going to stand out and your business will die.
Straight talking advice indeed.
*For Apple Podcast chapters, access them from the menu in the bottom right corner of your player*
Spotify Video Chapters:
00:00 BWB with Bernard Savage
01:19 Andy's Views on Bernard
04:02 Quickfrie - Get to Know Bernard
06:33 The Reality of Professional Services
12:45 Networking and Business Development
21:17 Client Relationships and Commerciality
25:15 Evolving Business Development Strategies
25:53 Impact of AI on Professional Services
26:24 The Dominance of London in Professional Services
27:41 The Importance of Client Relationships
30:28 The Role of LinkedIn in Professional Networking
33:06 Regional Differences in Professional Services
35:33 Northern England: Challenges and Opportunities
48:38 Balancing Authenticity and Professionalism
51:24 Wrap Up
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