Coach Catalyst Podcast

Episode 74 - A Hack To Online Coaching

11 snips
Feb 10, 2025
In this discussion, Paul Oneid, a leading figure in the coaching industry, shares his inspiring journey overcoming ADHD to achieve success in online coaching. He emphasizes the power of building client relationships and effective service delivery. The importance of identifying your target audience is explored, alongside innovative marketing strategies using social media as a nurturing tool. Paul also delves into scaling coaching businesses and the crucial role of referrals in driving growth, offering invaluable insights for aspiring coaches.
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ANECDOTE

From Intern To Half-Million Business

  • Paul built his online coaching from side work while in a full-time rehab job and scaled it to over $500k in revenue by 2023.
  • He transitioned from in-person collegiate strength roles to full-time online coaching after client demand and family encouragement.
ADVICE

Use Video And A Centralized App

  • Use Loom videos to speed up check-ins and increase perceived value by letting clients hear and see you.
  • Standardize delivery with a centralized app to maintain consistent service across coaches.
INSIGHT

Social Media Is Now A Nurture Channel

  • Social media stopped being a primary acquisition channel and became a nurture channel due to algorithm and market changes.
  • Top-of-funnel must shift to webinars, email, and lead magnets to move people off social platforms.
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