30 Minutes to President's Club | No-Nonsense Sales #202 - Crafting success with creative deals (Mark Kosoglow, Chief Revenue Office @ Catalyst Software)
Sep 13, 2023
In this episode, Mark Kosoglow, Chief Revenue Officer at Catalyst Software, discusses the importance of creative deal structures and contract terms in sales. He shares strategies for accelerating trust and partnership through meeting swaps and leveraging B2C sales techniques. The episode also offers insights on breaking the bad habit of spending too much time on agenda and introductions, as well as sales tips and prospect testing.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Accelerating trust and partnership through a meeting swap
02:25 • 2min
Creative Deal Structures and Contract Terms in Sales
04:05 • 23min
Breaking a Bad Habit: Spending Too Much Time on Agenda and Introductions
27:26 • 2min
Sales Tips and Prospect Testing
29:15 • 4min