This week Dan and Dara are back together for the first time in 2022 to discuss how they like to keep up to date with the analytics technology, legislation and industry in general.

In the news, the announcement of the data-driven attribution model rollout in GA4 - https://bit.ly/3qJ7Kdp. Also, the update to GTM to be able to load Google scripts from your tagging server - https://bit.ly/3AiD8Tc.

There are many references and links to resources and people in this episode, please visit the show page for them all!

In other news, Dan falls out over and Dara feels fresh!

Please leave a rating and review in the places one leaves ratings and reviews. If you want to join Dan and Dara on the podcast and talk about something in the analytics industry you have an opinion about (or just want to suggest a topic for them to chit-chat about), email podcast@measurelab.co.uk or find them on LinkedIn and drop them a message.

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