The Comeback of Old School Game Marketing After IDFA Deprecation with Adam Jaffe of Mega World Wide
Sep 2, 2021
43:52
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In this episode of Mobile Growth & Pancakes, Guest Host Jonathan Fishman (subbing in for our host Esther Shatz) is joined by Adam Jaffe, Founder, and CEO at Mega World Wide. They discuss how game marketing was only a few years ago before AI profiling and user-data mining took over the industry and also the future of advertising, which will have to gradually adapt after IDFA deprecation.
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