Reply All #7 This Website Is For Sale
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Dec 29, 2014 
This episode features Derek Jeter, a prominent figure in URL purchases, diving into the captivating world of domain sales. The discussion highlights the misadventures of acquiring longform.com, revealing the drama behind its bidding war and dubious offers. Listeners learn about the complexities of domain valuation, including insights from domain marketplace experts. The episode uncovers the unpredictability of online asset transactions and the significant role domain names play in brand protection, making it a thrilling listen for anyone intrigued by digital real estate.
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The Longform.com Saga
- Max Linsky and Aaron Lammer, owners of longform.org, tried to acquire longform.com.
- After years of lowball offers, a bidding war ensued, reaching $25,000 before they backed out.
Surprise Sale
- During the interview, the WhoIs record for longform.com changed, revealing it had been sold.
- This unexpected turn of events shocked Linsky and Goldman.
Aftonik's Involvement
- Alex Goldman contacted Aftonik, a domain broker, for information about longform.com's owner.
- Dave Higgins, an Aftonik representative, revealed the site's listing on their platform was a mistake.