In a world of increased content scrutiny, how do we effectively manage our content portfolio?
Even at a basic level, content inventories are great to understand the challenges your site faces.
In this episode, Charlie Williams shares 5 ways to use content inventories to improve your site's content quality, including:
1. Understanding how much content you have and how popular it is
2. Checking what Google has indexed at scale with the URL Inspection API & log file data
3. Finding hidden sections of poor quality
4. Auditing on-page SEO elements
5. Scraping key page attributes
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The In Search SEO Podcast