
VENDO - Amazon & Walmart Growth Experts
Launching a Successful 360 Omnichannel Launch Strategy - VENDO Velocity Podcast Ep. 118
Sep 21, 2023
27:53
Are you ready to launch a successful 360° omnichannel strategy on Walmart?
Tatianna Mendoza Wilkie, Walmart.com Account Strategist, and Delaney Del Mundo, Lead Amazon Account Manager, from VENDO cover the top tips and tricks to successfully launch a 360 Omnichannel strategy. Tune in as we cover all things campaigns, content, organic search standings and more.
Topics Covered:
- Ecommerce Launch Requirements (1:30)
- Review Campaign Lengths (4:35)
- Content Quality Scores (6:05)
- Rich Content & Why It's Important to Have at Launch (7:20)
- Style Guides (9:25)
- Optimizing for Organic Search (13:00)
- Omnichannel Marketing(16:02)
- Walmart Connect for New Brands (17:48)
- External Marketing Tactics & Strategies (20:11)
- Strategies for Promotional Sales Periods (22:58)
Speakers:
Delaney Del Mundo, Lead Amazon Account Manager, VENDO
Tatianna Mendoza Wilkie, Walmart.com Account Strategist, VENDO
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