Business Tao with George Kao The Ministry of You -- Sharing Your Authentic Gifts Via Content
Jan 6, 2025
Explore the power of consistent content creation as a form of authentic expression. Hear about the importance of showing up and connecting with your unique audience. Discover how your personal 'energy signature' can resonate with those who need your message. Gain insights from early experiences of creating content despite minimal engagement. Embrace the belief that your ideal audience is out there. Learn how consistency not only improves your craft but also expands your reach in meaningful ways.
AI Snips
Chapters
Transcript
Episode notes
Your Unique Energy Signature Matters
- George Kao frames each person's unique combination of life, style, and personality as an "energy signature" that matches specific people.
- This signature means your content will be the perfect fit for a subset of the internet even if most people dislike it.
Early Consistency Despite Few Likes
- George Kao recounts creating videos three to five times a week in his first year with almost no likes.
- He kept producing because he believed his people were out there and that belief sustained his consistency.
Treat Content As A Ministry
- Do adopt the belief that your content is a ministry to the right people and not to everyone.
- Show up consistently to express what matters and trust it will reach those who resonate.