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Content Rookie

You're underestimating the importance of SEO for UX writing

Sep 20, 2022
Discover why SEO is crucial for UX writing as Nicole and guest Kat delve into the overlooked aspects of SEO, its integration with content design, and starting points. They emphasize authentic content, user experience, and ethical SEO practices, highlighting the impact of keywords on user engagement and SEO performance.
24:50

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • SEO enhances UX writing by making content user-focused through keyword research and aligning with user search behavior.
  • Incorporating SEO in content design projects improves information architecture and justifies content decisions to stakeholders.

Deep dives

Importance of SEO for Content Design

Understanding SEO is crucial for content design as it assists in creating user-focused content. By incorporating SEO practices such as keyword research, content becomes more relevant and easily accessible to users, streamlining their journey and enhancing user experience. Collaboration between SEO and UX teams can maximize the benefits of both aspects, aligning with Google's user-centric approach.

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