He’s bought over 15 digital businesses—and learned some lessons the hard way.
In this episode of the BOB Podcast, Jaryd Krause sits down with Yury Byalik, a seasoned growth marketer, acquisitions strategist, and digital-business investor who has spent over 15 years building, buying, and scaling profitable online companies. Currently serving as Head of Strategy & Acquisitions at Onfolio Holdings, Yury has mastered the art of spotting opportunities, structuring deals, and growing digital businesses into high-performing assets.
But here’s the thing: acquisitions aren’t as simple as signing papers. Mistakes happen—and they can cost you time, money, and growth. Yury shares exactly what to avoid and what strategies actually work.
In this episode, you’ll learn:
💡 How Yury evaluates a digital business before buying
🔧 The most common mistakes first-time acquirers make—and how to sidestep them
📈 The growth strategies that turn a purchased business into a profitable, scalable asset
🧠 The mindset needed to build a successful acquisition portfolio
🤝 Practical tips on integration, operations, and making your acquisitions work together
Whether you’re considering your first digital business purchase or looking to scale an existing portfolio, this episode is packed with actionable insights and real-world lessons from someone who’s actually done it—15 times over.
🎧 Plug in and get ready to avoid costly mistakes while accelerating your acquisition journey.
Episode Highlights
07:07 – Why a strong team and legal safeguards can make or break a deal.
09:06 – A shocking story of hidden fraud and non-disclosure.
15:05 – Roll-Up vs. Independent Growth: Yuri shares his selective approach to merging acquisitions
19:00 – Why high‑volume acquisition strategies (e.g., Amazon roll‑ups) often fail.
20:54 – Why waiting 1–3 months can save millions before scaling.
29:41 – How AI commoditization is reshaping valuations across industries.
Key Takeaways
➥ Due diligence is non‑negotiable. Many sellers omit or misrepresent critical information (clients leaving, illegal kickbacks, contract terms). Without a strong legal and analysis team, even “profitable” businesses can become liabilities post-acquisition.
➥ Diversification of traffic and revenue matters. Businesses dependent on a single channel (SEO, ads, Amazon, Google Adsense) are exposed to high risk — a single algorithm or platform change can destroy value.
➥ AI has fundamentally changed valuations. With AI tools reducing the uniqueness of content, and enabling rapid replication of SaaS ideas, multiples on content- or software-based businesses have dropped significantly. That means both risk and opportunity for buyers.
➥ Patience and strategic focus beat volume-based roll-ups. Instead of snapping up every deal, it’s smarter to take time, understand what works inside the business, and selectively scale what’s already strong — especially if you plan to operate (not flip) long-term.
➥ Passion and niche alignment improve acquisition success. Businesses tied to hobbies, communities, or long-term interests tend to perform better when buyers are genuinely invested, because passion translates to better stewardship and resilience through ups and downs.
➥ In attractive niches, speed is everything. When a good business hits the market (clean model, diversified traffic, good margins), multiple buyers are often ready — meaning you need clear, fast decision-making if you want to win the deal.
About Yury Byalik
Yury Byalik is a seasoned growth marketer, acquisitions strategist, and digital-business investor with over 15 years of experience building, buying, and scaling profitable online businesses. Currently, he serves as Head of Strategy & Acquisitions at Onfolio Holdings, a public company that acquires and operates a diversified portfolio of digital assets. Before that, Yury worked across digital marketing, SEO, and business law, giving him a unique blend of operational, legal, and deal-sourcing expertise. He is a recognized speaker and contributor on topics such as deal sourcing, acquisition evaluation, and value creation in the online business space.
Connect with Yury Byalik
➥ https://levelfield.io/
➥https://bridgethegap.ai/
Resource Links
➥ Connect with Jaryd here - https://www.linkedin.com/in/jarydkrause
➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com
➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/
➥ Sell your business to us here - https://buyingonlinebusinesses.com/sell-your-business/
➥ Google Ads Service - https://buyingonlinebusinesses.com/ads-services/
Buy & Sell Online Businesses Here (Top Website Brokers We Use) 🔥
➥ Empire Flippers - https://bit.ly/3RtyMkE
➥ Flippa - https://bit.ly/3wGa8r5
➥ Motion Invest - https://bit.ly/3YmJAmO
➥ Investors Club - https://bit.ly/3ZpgioR
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Buying Online Businesses Podcast