

Last DevRel standing (Friends)
7 snips Jul 12, 2024
Shawn “swyx” Wang, an AI engineer and podcast host, dives into the state of Developer Relations (DevRel) amidst economic challenges. He discusses whether DevRel is thriving or faltering, and explores the potential impact of artificial general intelligence (AGI). The conversation touches on the evolution of AI engineering as a stable career path, innovations from Cognition, and the importance of authentic engagement in DevRel roles. Wang emphasizes the complexities of AI integration in B2B SaaS and the ethical considerations in AI development.
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DevRel and ZIRP
- DevRel, like many tech trends during the low-interest-rate period (ZIRP), experienced inflated growth.
- This period led to less accountability and potentially unsustainable practices within the field.
DevRel's Value Proposition
- While some companies reduce DevRel teams, others still actively hire, recognizing its value.
- The key is finding effective DevRels, as many are ineffective, leading to questions about the field's viability.
Microsoft's DevRel Experiment
- Microsoft hired 200 cloud developer advocates around 2018-2019.
- About half were gone two years later, highlighting challenges in building a successful DevRel organization.