

Interview: The $20 AI mistake holding businesses back
Jun 9, 2025
Clive Dickens, co-founder and managing partner of The Meliora Company, shares insights on the untapped potential of AI in businesses today. He discusses how generative AI is a game-changer, akin to the rise of smartphones. Many companies mistakenly believe they’re maximizing AI capabilities. Dickens highlights the importance of shifting focus from merely efficiency to innovation. He urges businesses to cultivate in-house talent and embrace the rapid evolution of technology, insisting that optimism can drive societal and business transformations.
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Generative AI's Transformative Impact
- Generative AI, especially Large Language Models, transformed technology like the iPhone did in 2007.
- Tokenizing LLMs to solve specific business problems is the real innovation in AI applications.
Ways to Start Using AI
- Move from free AI products to paid ones quickly to gain better quality and capabilities.
- Consider using specialized AI startups or build your own AI solutions with your development team.
AI's Broad and Deep Impact
- AI's impact will be pervasive, transforming education, families, businesses, and society at large.
- Meliora focuses on growth opportunities in telco, media, and technology sectors, beyond just efficiency.