Dive Club 🤿 Raphael Schaad - Designing a startup from 0 to acquisition
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May 23, 2024 
Raphael Schaad, design founder of Cron (which became Notion Calendar), shares insights on sketching, MVP identification, building Cron in YC during COVID, designing dialogues, and lessons as a first-time design founder.
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AI-Powered To-Do List
- Raphael Schaad's initial idea was an AI-powered to-do list with a productivity coach.
- This failed due to limitations in user testing and available technology.
Unexpected Chrome Extension Success
- Schaad created a Chrome extension to fix a Google Calendar annoyance, not intending to build a business around it.
- It unexpectedly gained 10,000 users overnight, revealing a larger problem and opportunity.
Vision and Mission
- Schaad's vision remained consistent: helping everyone make the most of their time.
- His mission evolved into building the "time layer of the internet."