Steve O'G Rock Podcast DREW FORTUNE - Being honest about music reviews
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Oct 13, 2023 
Drew Fortune, a passionate content creator known for his engaging metal music reaction videos and album reviews, dives into the evolution of his YouTube channel. He shares how he transitioned from various genres to focus exclusively on metal, fostering a dedicated community. Drew emphasizes the importance of honesty in music reviews for building credibility and talks about balancing passion projects with algorithm-driven content. He also discusses his journey into the metal world, highlighting influential bands and niche subgenres that resonate with his audience.
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Start Before You’re Ready
- Start creating and iterate; you will find a niche by doing, not overthinking the first videos.
- Stick with what you enjoy and let the audience and algorithm guide gradual focus over years.
Niche Builds Community
- Niching builds a returning community and consistent audience engagement.
- Even within a genre you can still fragment your audience by substyles and lose views.
Use Patronage To Take Risks
- Use alternate income (Patreon, Twitch) to fund creative risks that ads can't.
- Make passion projects even if they aren't algorithm-optimal to avoid burnout.