Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards
Episode 213: Learn to Build a Tripwire in Your Funnel and get PAID
Nov 30, 2023
Jim Edwards teaches how to create tripwires in business funnels and get paid more. The podcast covers topics like the importance of leads, sales, and relationships, comparing workout plans and setting goals, creating tripwires and generating traffic, owning the customer relationship and driving traffic, insights on testing, scaling, and upcoming features, and excitement about Copy Content.ai technology and Genie Hacking.
49:06
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Quick takeaways
- Having customers is more valuable than having subscribers because customers have higher engagement, conversion rates, and satisfaction levels.
- A tripwire is an entry-level product that offers high value and helps customers achieve a specific result, serving as a catalyst for turning subscribers into paying customers.
Deep dives
The Importance of Customers Over Subscribers
Having customers is more valuable than having subscribers because customers have higher engagement, conversion rates, and satisfaction levels.
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