

Amazon Attribution Deep Dive - Vendo Podcast Ep 42
Mar 2, 2021
08:46
Ever wonder where you’re getting your customers on Amazon? It is currently challenging for business owners to measure the success of external traffic sources from social media to email-based discovery. 📩📱 That is where Amazon Attribution comes into play!
Amazon Attribution is an advertising and analytics measurement solution that gives marketers insight into how their non-Amazon marketing channels across search, social, video, display, and email impact shopping activity and sales performance on Amazon. Learn and optimize how you target your key audiences! 🧐⚡️
Topics include:
• Amazon Attribution metrics 🔍
• Creating an attribution tag #️⃣
• Limitations of this feature
• Cross-channel digital marketing 🌎
• Driving sales
Featuring:
- Dariya Smailova, Digital Media Buyer
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