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“9 out of 10 people that use our platform tell us that they come to get inspired. The majority of our users want to shop. So you have this wonderful intersection of inspiration and commerce on the platform. The magic of go-to-market strategy happens at the intersection of our advertising partners adding value to our users, who, in turn, help us fulfill our mission of bringing everyone the inspiration to go create the life they love.”
Join Spandana Bhattacharya and Javier Torres on Wharton Tech Toks as they talk to Bill Watkins, Chief Revenue Officer at Pinterest. Listen in to learn more about Pinterest’s full-funnel advertising solution backed by computer vision technologies and commitment to driving value for advertisers and users in automated ways. Bill also sheds light on his career journey starting from Yahoo to joining Pinterest as one of the first 200 employees and helping Pinterest IPO.