Jennifer Krusius is an investor at ABS Capital. She helps companies scale, drawing on her operating experience co-founding a fiber and wireless infrastructure company, Vivacity Infrastructure Group, and as an executive at Uber. 

Jennifer shares her extensive experience across various sectors including digital infrastructure, enterprise tech, and human capital management. She discusses her journey at Vivacity, when to pivot business strategies, and the challenges of achieving scale. The conversation explores customer insights, market dynamics, and the fine balance between conviction and adaptability. Jennifer also discusses the evolving landscape of investments, particularly the shift from a growth-centric to a profitability-focused approach, and offers vital advice for founders on navigating these changes. Additionally, Jennifer shares her passion for fostering diversity in the investment landscape and emphasizes the significant impact of good data and customer-centric approaches on high-performing companies.

Highlights:

00:35 Jennifer's Journey with Vivacity

01:26 Challenges and Pivots in Startups

06:19 Balancing Growth and Profitability

16:25 Navigating Investor Advice

33:02 Diversity in Venture Capital

37:47 Key Traits of High-Performance Companies

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Where to find Jennifer:

https://www.linkedin.com/in/jennifer-lee-krusius-8069661/

https://abscapital.com

Where to find Neeta:

https://www.linkedin.com/in/neetabidwai/

Where to find Good Revenue:

https://goodrevenue.io/goodrevenue

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