

312: The Exit Strategy That Lets You Keep the Business AND the Money ft. Jason Duncan
10 snips Jul 17, 2025
Join Jason Duncan, a serial entrepreneur and founder of The Exiter Club, as he flips the script and shares his expertise on the 'exit without exiting' concept. He reveals how business owners can retain ownership while stepping back from daily operations. Through his 7-stage Exiter Operating System, he discusses practical delegation strategies and the mindset shift needed for growth. Jason also highlights the importance of creating a self-sustaining business, empowering leaders to reclaim their time and freedom.
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Jason's Exit Without Selling
- Jason Duncan transitioned operational control to his team gradually, starting weekly meetings and eventually not attending at all.
- He still owned the business and profits, demonstrating an "exit without exiting" model.
Stop Being Business Hero
- Stop being the hero of your business to reclaim your time and ensure longevity.
- A business that depends solely on you is risky for your employees and their families.
Coach Sparks Exit Without Exiting
- Jason hired a business coach who helped him realize he didn't want to run the business himself.
- He found that no buyer would want a business dependent on him, so he sought to disentangle himself instead.