In this SaaS Buyers' Club Episode 50, your host, Software as a Service (SaaS) lawyer Omeed Tabiei from Optimist Legal interviews Copyhacker certified conversion copywriter, Hira Osama.

Her journey, filled with trials and triumphs, takes center stage as she reveals her methodologies for writing emails that convert, engaging audiences, and boosting business value. 

She breaks down the essence of mapping the customer journey, segmenting emails, and delivering the core message with precision. 

Alongside, Hira shares the secret sauce to crafting captivating newsletters that capture and hold attention. 

Designed for SaaS founders, this episode is an actionable guide to enhancing your email marketing game and achieving those coveted business exits. 

Learn how to write copy that resonates, builds relationships, and makes money. 

Don’t miss Hira’s insights and practical advice on elevating your SaaS brand through the power of personalized, strategic copywriting.

00:00 Introduction to SaaS Buyers Club
00:48 Meet Hira Osama: Certified Copywriter and Email Strategist
01:36 Hira's Journey to Becoming a Copywriter
04:20 Success Stories and Achievements
09:41 Challenges SaaS Founders Face with Conversion Copywriting
15:53 Crafting Effective Conversion Copywriting Campaigns
20:48 Importance of User Journey and Personalization
24:17 Overlooked Post-Purchase Email Strategies
27:05 Crafting Effective Retention Sequences
27:47 The Importance of User-Centric Messaging
28:21 Segmenting Your Audience for Better Engagement
34:51 Secrets to Writing Engaging Newsletters
37:51 Building a Strong Brand Voice
43:18 Practical Tips for Newsletter Content
46:40 Conclusion and How to Reach Hira

Follow the Guest: Hira Osama

► https://www.linkedin.com/in/email-copywriter-content-strategist/

► https://www.instagram.com/hiraosamasocial/

Follow the Host: Omeed Tabiei 

► https://www.linkedin.com/in/Omeed-Tabiei

► https://www.facebook.com/omeedt

►https://www.instagram.com/saasbizlawyer

How to reach Optimist Legal about your SaaS business to explore working with us

► https://www.optimistlegal.com

►Omeed@OptimistLegal.com

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About Optimist Legal:

Optimist Legal is a SaaS corporate and business focused law firm with extensive experience in SaaS. When you work with Optimist Legal for your SaaS business, you can rest assured that you're working with diligent experts that are going to protect your interests every step of the way.