So you want to be a copywriter with Bernadette Schwerdt COPYWRITER 065: ChatGPT, copywriting and neurodiversity
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Dec 31, 2023 
Leanne Shelton, a forward-thinking copywriter and founder of Right Time Marketing, dives into the intersection of AI and copywriting. She shares her journey of reinventing her brand and reveals how her ADHD diagnosis has shaped her creative process. Leanne discusses innovative techniques for using AI tools, like ChatGPT, to enhance web copy while emphasizing the importance of human oversight. She also reflects on building connections through social media and the significance of adaptability in the ever-evolving landscape of copywriting.
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Pet Python Phoenix Story
- Leanne Shelton adopted a pet children's python named Phoenix as a unique and therapeutic pet.
- Unlike typical pets, Phoenix provides relaxation through its calm movements and small size.
Late ADHD Diagnosis Impact
- Leanne's late ADHD diagnosis explained her lifelong challenges with focus and multitasking.
- The diagnosis motivated her to explore new strategies to improve business and personal life.
Embrace AI as a Copywriting Tool
- Use AI as a tool and don’t fear it replacing your role in copywriting.
- Focus on crafting quality prompts and refining AI output for effective, authentic content.