How to grow a marketing freelancer / consultancy business in 2025 - Mel Barfield & Ben McKinney

Today, we spoke to Mel Barfield and Ben McKinney (Indie Business Club podcast and Copy Or Die copywriting agency) on how to stand out and grow your business as a freelancer or contractor. Whether you're already solo or pondering a career change, this session will be packed with tips and advice. We'll cover:- how to get started and stand out- pitfalls to watch out for!- why more people than ever are going solo- ways to grow when you're doing allllll the things--Take the time to check out our partners, all of whom we work with because we think they're useful companies for lovely marketers.Frontify - All your brand assets in one place: Frontify combines DAM, brand guidelines, and templates into a collaborative source of brand truth.Cambridge Marketing College - The best place to get your marketing qualifications and apprenticeships.Planable - the content collaboration platform that helps marketing teams create, plan, review, and approve all their awesome marketing content.NOAN - your superhuman business partner. Easily build your strategy & control your business knowledge with AI, then use it to manage your tasks, create content & supercharge your marketing.