TierZoo, gaming content creator and host of TierZoo YouTube channel, discusses topics such as the value of making friends in the industry, hiring an editor and delegating video production, creating a narrative arc on YouTube, strategies for success, exploring audience differences and branding in TierZoo, popularizing tier lists and expanding the channel, and exploring engagement strategies and face reveals.
Building genuine relationships and friendships can lead to opportunities and collaborations in the industry.
Caring about others and learning how to navigate relationships is an essential skill that can lead to personal growth and meaningful connections.
Deep dives
The Importance of Building Connections and Making Friends
In the podcast episode, the host discusses how the guest, Patch from TierZoo, has a unique talent for making connections and building relationships in the industry. Patch's genuine approach of simply enjoying hanging out with people and making friends has led to opportunities and collaborations. While some creators strategically plan their moves and hustle, Patch finds value in the friendships he makes along the way, which ultimately leads to more opportunities and personal growth.
The Significance of Social Skills and Navigation in Life
The conversation delves into the importance of social skills and the ability to navigate social dynamics. Patch highlights the value of the social web, whether it be through school or YouTube, and how interaction with others helps develop important life lessons and the ability to connect with people. He emphasizes that caring about others and learning how to navigate relationships is an essential skill that can lead to personal growth and meaningful connections.
Balancing Personal Interests with Audience Expectations
The discussion touches upon the challenge of balancing personal interests and audience expectations. Patch reflects on the impact of his choice to release videos more infrequently, allowing his audience to anticipate and enjoy each video, while acknowledging that increasing the frequency of content could attract more viewers and revenue. He also emphasizes the importance of creating scarcity and maintaining the value of his content, drawing comparisons to how TV shows release episodes.
Exploring Potential Expansion Beyond the TierZoo Brand
Lastly, the conversation explores the potential for expanding beyond the TierZoo brand. Patch discusses an ongoing project called TechTree, which applies the same humor and style of TierZoo to inventions throughout history. While still in its early stages, Patch contemplates whether TechTree should remain within the TierZoo umbrella or become a separate entity. The podcast hosts suggest that branching out and exploring new properties under a higher brand could be a way to expand the content and appeal to a wider audience.