The PushPress Podcast

#24 5 Psychological Hacks to Be a Better Coach | Psychological Principles to Elevate Your Coaching

Jun 18, 2025
Dive into five captivating psychological principles that can redefine your coaching approach. Discover how understanding ego enhances client interactions, and learn the significance of reciprocity in building trust. Explore the peak-end rule to craft unforgettable experiences for your clients while sharing authentic success stories to inspire others. Delve into cognitive dissonance and its ethical use for behavior change. Get ready to connect not just physically, but mentally, and transform how you engage with your clients!
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INSIGHT

Make Members The Center Of Attention

  • People center themselves by default, so small personal touches (names, genuine questions) make clients feel valued.
  • Dan Uyemura says knowing and using names builds trust and prevents ego-driven friction in coaching.
ADVICE

Leverage Reciprocity Respectfully

  • Give to clients early and often without expecting anything back to trigger reciprocity.
  • Use big moments (first muscle-up, rehab wins) as windows to ask for reviews or referrals.
INSIGHT

Design Memorable Peaks And Endings

  • People remember the peak (most intense) moment and the end of an experience more than everything else.
  • Dan recommends manufacturing positive peaks and strong endings to make workouts memorable.
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