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The Hustle Daily Show

Can 4D movies save theaters?

May 30, 2024
Exploring the decline of theaters against streaming, 4DX theaters as a survival strategy, PwC's partnership with OpenAI, and the issue of 'Do Not Drive' notices by Nissan
18:21

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Quick takeaways

  • Cinemas are exploring 4DX theaters to offer immersive experiences and differentiate from home entertainment.
  • Entertainment industry is shifting towards unique experiential offerings to attract audiences seeking memorable experiences.

Deep dives

Challenges in Movie Theaters

Cinemas have been facing challenges attracting audiences due to the rise of streaming services and a more selective audience. The delayed movie schedule resulting from strikes in Hollywood has also impacted the movie industry. Factors like high ticket prices and expensive concessions contribute to people's reluctance to visit theaters.

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