The Colin and Samir Show How YouTube Podcasts Decided the 2024 Election
4 snips
Nov 9, 2024 Discover how the podcasting boom is shaping the 2024 U.S. Election, dubbed 'The Podcast Election.' Delve into the contrasting media strategies of Trump and Harris, showcasing their unique approaches. Explore how long-form discussions and casual settings build deeper connections with voters. Learn about the evolution of political media, tracing its impact from past elections to today's digital landscape. Unpack the importance of authenticity in engaging audiences and discover what lies ahead for political creators.
AI Snips
Chapters
Transcript
Episode notes
Trump vs. Harris on Podcasts
- Donald Trump appeared on 14 podcasts, garnering 124 million views on YouTube.
- Kamala Harris was on 5 podcasts with 4 million views.
Shifting Media Landscape
- Trump's podcast strategy reflects the evolving media landscape's shift from traditional to new media.
- The move towards established episodic shows with large audiences on platforms like YouTube is significant.
Available Time
- Total available time to watch a candidate online matters.
- Trump had over 16 hours of content, while Harris had only 3.