A few notes from the Live Chat:
From Mira Rao:
They are also paying you attention in the beginning before they pay you money
From Jason Schneider
Read an interesting article on ‘the attention economy'
So you have your market = has paid you… next ring is your potential market = they follow you… and then a wider potential market = people who could be in your audience with similar interests?
I don’t have the actual article but its an entire field with books etc.. Here's the wikipedia.
This is a Q&A segment from the CORE program: https://georgekao.com/CORE
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Business Tao with George Kao