Sweathead, A Strategy Podcast

Working In Advertising In New York City - Becky Wang, Rosie Siman, Joe Burns

Feb 27, 2025
In this engaging discussion, Joe Burns, a strategist at Quality Meats with a rich background including head of strategy at BBH, shares his insights on the stark contrasts between British and American advertising cultures. He dives into the fast-paced work environment of New York City, highlighting the competitive landscape and the unique challenges it presents. Their humorous take on food culture, alongside serious reflections on work ethic and collaboration, makes for an enlightening conversation about thriving in the advertising world.
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ANECDOTE

Office Woes

  • Mark Pollard was given a barren white office at Saatchi & Saatchi.
  • He requested to share an office with Becky Wang on another floor to avoid the depressing atmosphere.
INSIGHT

Corporate Conservatism

  • The promise of New York's creative scene is often stifled by a risk-averse corporate mindset.
  • This creates a disconnect between the expected creative hub and the reality of corporate conservatism.
INSIGHT

Client-Agency Relationships

  • Clients not treating agencies as partners hinders effective collaboration and optimal results.
  • A lack of partnership prevents open communication and problem-solving.
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