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The Publisher Podcast by Media Voices

Podnews' James Cridland on running a profitable newsletter-first publication

Apr 22, 2024
50:50

On this week's episode - the last of the season - we hear from James Cridland, Podnews editor and radio futurologist. Podnews is a daily email newsletter about everything podcasting, and is one of the smartest setups we’ve seen in terms of its supporter structure, monetisation and automations. 

James tells us how he’s found the sweet spot between his technical, editorial and audio skills, why classifieds were a surprising success story for him, and the balance between newsletter growth and revenue.

In the news roundup the team discusses the launch of the Guardian's dedicated cooking app Feast, and asks what adjacent apps like cooking or games platforms offer to the parent brand.

Sign up to our daily newsletter to stay in touch until we come back for the next season by heading to voices.media, or check out our Publisher Podcast and Newsletter Summit agenda and tickets at publisherpodcasts.com.

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