The Customer Experience Podcast 133. The 4 A’s of Customer Experience w/ Leah Chaney
Apr 27, 2021
46:45
Not only should everyone want to have customer experience as an integral part of their org’s DNA, but they should also be accountable for the fact that they are a part of the customer’s experience.
In this episode, I interview Leah Chaney, Founder and Chief Experience Officer at BetterGrowth, about her brilliant 4 A’s of Accountability bucketing system.
Leah talked with me about
- How customer experience is like a theme park
- The 4 As and how to scale them
- How to weave retention into all of your goals
- Cultural impediments to the CX conversation
Check out these resources we mentioned during the podcast:
- Buc-ee’s
- BreakoutCS
- Revenue Collective
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog. Listening on a desktop & can’t see the links? Just search for Customer Experience Podcast in your favorite podcast player.
In this episode, I interview Leah Chaney, Founder and Chief Experience Officer at BetterGrowth, about her brilliant 4 A’s of Accountability bucketing system.
Leah talked with me about
- How customer experience is like a theme park
- The 4 As and how to scale them
- How to weave retention into all of your goals
- Cultural impediments to the CX conversation
Check out these resources we mentioned during the podcast:
- Buc-ee’s
- BreakoutCS
- Revenue Collective
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog. Listening on a desktop & can’t see the links? Just search for Customer Experience Podcast in your favorite podcast player.