What Business Should You Start? How to Choose the Right Business Idea | #216

One of the biggest questions every aspiring entrepreneur faces is: “What kind of business should I start?” 

In this episode of the Second Act Success Career Podcast, host Shannon Russell, business coach for women and author of Start Your Second Act, helps you answer that question with clarity and confidence.

Key Takeaways:

• How to identify your passions and turn them into profitable business ideas.
• Why your skills, strengths, and transferable experience are key to building a business that works.
• The importance of solving a real problem for your ideal customers.
• How to align your business idea with your lifestyle goals so your second act truly gives you the flexibility and freedom you crave.
• Practical tips to overcome the fear of choosing the “wrong” business and start moving forward today.

Whether you’re ready to leave your 9–5, launch a side hustle, or create a business that lights you up, this episode will help you narrow down your options and pick the right path for your entrepreneurial journey.

👉 Tune in now to discover how to choose the best business idea for YOU and your second act!

SHOW NOTES:

https://secondactsuccess.co/216

Join Shannon's How To Start The Right Business live coaching experience October 21, October 28, and November 4. https://secondactsuccess.co/experience.

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Book a free Strategy Call with Shannon

Watch the free How To Start a Business Training

Download the free Career to Business Roadmap

Join the Second Act Accelerator

Read Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life

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