Sabeena Ladha: Founder & CEO of DEUX

This week we chat with Sabeena Ladha. Sabeena is the founder and CEO of the good-for-you cookie dough company, DEUX. DEUX is a food brand that is completely revolutionizing how we view traditionally sweet desserts because they’re making them HEALTHY for you with immune boosting and stress relieving ingredients like zinc, elderberry, maca, ashwagandha, and more. Made to be baked or eaten straight from the jar, their enhanced cookie dough is an absolute game changer! Because it’s vegan, gluten free, and full of healthy ingredients, you can eat as much as you want!! DEX has been featured in publications like Forbes, Who What Wear, POPSUGAR, CNBC, and more. You may have even seen her pitching DEUX to the sharks on Shark Tank last Friday! But of course, Sabeena had a long career in various business roles before embarking on her journey as a food entrepreneur.

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Sabeena Ladha: @sabeenaladha (and on Fireside here)

DEUX: @eatdeux (and website here)

Dear Twentysomething: @deartwentysomething (and on Fireside here)