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The consumer crypto stack aims to improve user experience by addressing several key challenges. First, the need for users to download separate wallets for each dApp they want to use is a major drawback. Consumer crypto apps should be application-first, seamlessly integrating wallets into the app itself. Additionally, the high cognitive overhead of understanding concepts like gas fees and token wrapping needs to be reduced. Mobile-first design is also critical, as most internet users are on mobile devices. One-click transactions and delaying KYC requirements further enhance the user experience. Lowering the cost of transactions is essential, with Layer 2 solutions offering cheaper alternatives. To achieve consumer-friendly crypto apps, it's crucial to maintain self-custody, prioritize application-centric design, and preserve the values of decentralization and trustless execution.