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Patrick Boyle On Finance
Twitter is Going Bankrupt!
Dec 2, 2023
Elon Musk's controversial interview, advertiser boycotts, and potential impact on Twitter's future. Twitter's financial struggles, debt, and concerns about bankruptcy. Elon Musk's plans for a payment system on Twitter and his influence on the platform.
29:06
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Quick takeaways
- Elon Musk's endorsement of an anti-Semitic post led to a significant decline in revenue for Twitter as major advertisers paused their spending on the platform.
- Under Elon Musk's ownership, Twitter faced financial challenges, controversies, and struggled with implementing new features and strategies.
Deep dives
Elon Musk's controversial changes to Twitter
Elon Musk made significant changes to Twitter, including rebranding the company to X, laying off 80% of the staff, and implementing a new content moderation system. He also took a more free speech approach, only suspending accounts that targeted him personally. His endorsement of an anti-Semitic post led to advertisers, including IBM and Walt Disney, pausing their spending on the platform, causing significant revenue decline.
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