Klook has come a long way in six years. The Hong Kong-based booking site for tours and activities was one of a number of similar brands attempting to muscle in on the sector.

But then came a string of increasingly large investment rounds and many outside of its Asia Pacific region (i.e. the West) started taking notice.

European ambitions, Softbank-backed and an ongoing rivalry with GetYourGuide (also funded by Softbank), Klook has positioned itself as one of the high-profile brands in the tours and activities wing of the industry.

Eric Gnock Fah launched Klook alongside his co-founders Ethan Lin (CEO) and Bernie Xiong and is generally the public face of the company.

He is the latest guest on How I Got Here.

HIGH is a weekly show produced by PhocusWire and Mozio, aimed at getting the inside stories behind startups and innovation in travel and transportation.

It's hosted by PhocusWire's editor in chief, Kevin May, and Mozio co-founder and CEO David Litwak.

See omnystudio.com/listener for privacy information.

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