Digital Evolution & Tech Innovation of @cult.official Ft. Santhosh Kumar, CTPO, Cure.Fit | SCALER POD 27

In this Scaler Pod episode, Santhosh Kumar discusses the evolution of Cult and how it built upon health and fitness as an industry. Amidst challenges like the COVID-19 pandemic, digital transformation became pivotal. Cult adopted React Native for cross-platform efficiency between Android and IOS and underwent a design overhaul named Arora. He dived deep into how they integrated Flutter for an enhanced user experience and were transitioning to Java as their primary coding language. He also shared more on how the teams navigated backend and frontend scalability issues transitioning to Java. Lastly, he has emphasised the synergy between operations & technology, creating customer-centric products through predictive analytics. Viewers and aspiring Software Engineers might be interested in knowing how such organisations hire and the skills they focus on while reflecting Cult's commitment to innovation and customer satisfaction. Here is the detailed list of topics they all had a discussion about in this new Scaler Pod podcast:- 0:00 - Trailer 1:27 - Introduction 3:45 - Beginning of the journey with Cult 9:43 - Tech Evolution of Cult 13:57 - Transition from being an Engineer to a Product Manager 15:37 - How did Cult go Digital during the Pandemic 23:43 - Challenges while transitioning from Tech to Product career 29:44 - Factors that accelerated Cult's growth rate 38:35 - Managing departments in a Startup 43:30 - Tech decisions at Cult 50:48 - Advantages of Flutter over React Native 56:04 - Managing peak users overflow on the app 1:01:02 - What are the tech needs of an Ops-Heavy Business 1:08:41 - Strategies for Predictive Analytics 1:17:44 - Tech Hiring at Cult 1:22:18 - Cult's Organisational Structure & Culture 1:41:05 - Managining Information and People at an Organisation 1:46:44 - How do you keep the Company Culture intact? 1:49:26 - The three phases of Cult's Journey 1:53:20 - What is the future of fitness industry? 2:02:25 - Enhancing efficiency and experience using AI and Conclusion