Akimbo: A Podcast from Seth Godin
Don't be evil (E)
Apr 24, 2024
The podcast explores Google's cultural impact, revenue model, and the power of search advertising. It discusses the significance of project-based learning in education and how to identify game changers in technology and culture. The narrative delves into ethical principles like 'Don't be evil' and the dominance of Google and Facebook in shaping online interactions.
38:52
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Quick takeaways
- The unique value of specialized publications like TV Guide in the media landscape.
- Google's dominance in online advertising through search engine monetization and ad revenue.
Deep dives
The Expensive TV Guide Magazine Sale
Despite television networks like ABC, CBS, and NBC being valued lower than a TV Guide magazine, the Annenberg family sold TV Guide for over $3 billion in 1990 after more than 50 years of building it. This surprising value discrepancy highlighted the unique impact and worth of a publication focused on television listings.
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