Latashá is an entrepreneur and seasoned musician who has become one of the most prominent artists in the music NFT landscape. As an independent creative and head of community programming at Zora.co, Latashá is not only helping define what it means to be a music artist in web3, but also pioneering new ways that emerging artists can retain ownership of their intellectual property. Recently, Latashá sold the music video for her track “GOGO WYNE” as NFT for over 13 ETH ($50,000), and is now continuing to focus on community building within HERSTORYDAO and the influential web3 community Friends With Benefits.

In this episode, we cover:

• Latashá’s backstory as an artist
• Her role leading community programming at Zora.co
• How she settled upon music video NFTs as a strategy for her releases
• How NFTs can enable artist independence & prosperity
• NFTs becoming a standard revenue stream for musicians
• And much more!

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